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Pay Per Click Management Services
Pay Per Click (PPC) is a business pricing model which guarantees
that ones website will surely appear in list of results for a
particular search query that have been specified. The website’s
ranking is determined on the basis of what ones pays. The
highest bidder gets the highest ranking. It is more of a
tender/auction system where the highest bidder gets a top
listing and lesser the bid lower the ranking.
PPC is essentially a mean of advertising ones website on search
engine results (in the sponsored result listing) where the
advertisers bid against each other to be the top search result
on particular keywords or keyword phrases. Taking Google search
engine as an example, when a user is searching for "widgets",
your PPC ads will be displayed as part of the search engine
results. Depending on how compelling your ad copy is, a user can
decide to click on the ad for more information.
Upon clicking on your ad, the user is redirected to your website
and your account is charged a fee per the click on the ad. The
most compelling aspect of PPC advertising is - you only pay per
clicks. Or in other words, you only pay for qualified traffic
delivered to your website. Rates range anywhere between $0.10
per click to $5 per click, depending on how competitive the
market is.
I see several ads listed. Who decides
which ads show up first?
Advertisers bid on keywords that their target market (people
they think would be interested in their offer) would type in the
search bar when they are looking for their type of product or
service.
For example, if you sell red widgets, you would bid on the
keyword red widgets, hoping a user would type those words in the
search bar, see the ad, click on it and buy.
Google Adwords, Yahoo! Search Marketing and Microsoft
Ad-Center are the three major PPC engines. Our PPC Management Campaign essentially consists of following
significant features. These features will provide comprehensive overview of your PPC campaigns. The most popular Pay Per Click engines are Google Adwords, Yahoo! Search Marketing & Microsoft adCenter.
Our PPC Setup Pricing Starts From: USD
200
Per month
The
actual cost of clicks is paid directly to the search engine.
.
Our Setup charges includes:
.
Initial Strategy Consultation
.
Advanced keyword research
.
Competitive Analysis
.
Google and/or Overture account setup
.
Strategic Ad Copywriting
.
Landing Page selections/recommendations
.
Setup campaigns, ad groups and keywords
.
Install tracking codes
.
Monthly Mangement includes:
.
Strategic Bid Management
.
Monitoring Clicks, Conversions and click fraud activity
.
Refining and Testing Creative Ads
.
Personal consultations as needed
.
Monthly reporting and consultations
PPC (pay per click) Management
Pay per click advertising has the potential to produce a high return
on investment - but like any form of advertising it must be
precisely planned, strategically implemented and monitored.
Are you paying for clicks every month, but have yet to see real
results in terms of leads or sales?
Anyone can setup a simple PPC campaign but you can't just turn on
the account, bid on a few keywords and hope for the best. In today's
competitive marketplace it takes knowledge, skill and time to
maintain profitable campaigns.
Our team consists of highly skilled professionals that can improve
your positioning, raise your click rate, lower your cost-per-click
and most importantly - generate conversions. Our performance-based
solutions will enable you to manage your business while we obtain
maximum results for your PPC budget.
There are no long-term contracts - our customers stay with us based
on our level of service and ability to demonstrate continuous
positive returns.
Outsourcing PPC management to a trusted source like the Brands.in
gives you:
* Higher ROI through effective keyword selection, copywriting
and campaign execution
* Advanced Tracking and monitoring capabilities using our
technologies
* Higher than average CTR with creative campaign creation
* Lower Cost Per Click Ratio
* Great for local targeting
PPC advertising is great for targeting local customers by displaying
your listings based on geographic locations, language, country,
region and even based on a specified distance from your business.
Targeting and refining your campaigns helps us keep your advertising
effective while maintaining a lower cost per campaign.
* How long does it take?
With our PPC management services, your campaigns can be running
within a few days, if not hours! The majority of the time required
to setup a campaign involves researching the market, choosing
keyword phrases, and writing effective titles and descriptions.
Brands.in has handled PPC campaigns for businesses in many
industries, and our marketing experts are highly skilled at
efficiently (and quickly) developing profitable campaigns.
PPC advertising is "pull" marketing, drawing interested prospects to
your website. In comparison, newspaper or other media is "push"
marketing, meaning that the prospect is not necessarily in the
market for your product or service at the time they are exposed to
your ad. Often advertisers can experience profitable advertising
right from the start - without the long wait usually associated with
other media.
Do you already have a PPC account? The Brands.in will perform a free
analysis of your current keywords and campaign. Call us today at
9313344220.
.
Comparison Table For Our Various PPC Services
NOTE: Fees paid to Brands.in do not include monthly click charges
as they will be billed directly to the customer by Google AdWords or Yahoo Search Marketing or Microsoft
Ad-Center or any other Pay Per Click Engine selected by Client. The charges specified in Table
above are based on per search engine and per website.
Brands.in is a Search Engine Optimization Company which focuses on getting the maximum ROI out of its client's internet marketing strategies.
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